Mumbai : In remembering and commemorating the undying spirit of its police personnel and Mumbaikars, who lost their lives to terrorism on the fateful day of 26/11 last year, music legend Sonu Niigaam creates Mumbai city’s very own anthem. The song composed by Sonu Niigaam and written by Subbu – National Creative Director of Linterland, has none other than actor Amitabh Bachchan opening the song with his voice and joined by leading singers of India including Jagjit Singh, Talat Aziz, Suresh Wadkar, Shankar Mahadevan, Sunidhi Chauhan, Alka Yagnik, Shaan, Kunal Ganjawala, Kailash Kher, Roop Kumar Rathod, Mahalaxmi Iyer, Richa Shama and Hariharan. The song launched exclusively on BIG 92.7 FM on the eve of 26/11.
The anthem is part of Mumbai Police’s campaign called Abhedya Mumbai, conceptualized and created by Linterland, which is a consolidated effort to spread the message of solidarity and security amongst Mumbaikars with the endeavor to channelize youth power towards unity and integrity. The next phase includes a large scale on ground musical concert by leading artists of India, managed by BIG Events for the Mumbai Police.
Speaking about his association with the initative, Subbu – National Creative Director of Linterland said, “This song means a lot to me first as a Mumbaikar and then as the lyricist. Working with Sonu was an awesome experience and great singers like Jagjitji, Talatji, Shaan, Roopji, Kunal,Shankar, sunnadhi, Kalish Kher all made it so special. Mr. Bachchan opening the song was a dream! I am glad we all got together to create Mumbai's first anthem. I hope people like our effort.”
Speaking on the occasion, Commissioner of Mumbai Police, D Sivanandan said, “I am happy on behalf of Mumbai Police to be part of this album created for the Mumbai Police and the city of Mumbai, by Mumbaikars. I sincerely thank Sonu Niigaam, Lyricist Subbu, and all the other artists who came together to create this masterpiece. I personally thank Mr. Amitabh Bachchan for being kind enough to participate.”
Speaking on the occasion, Nirupam Sonu, Sr. Vice President – BIG 92.7 FM said, “At BIG 92.7 FM we stand together with the city, saluting the spirit and dedication of the Mumbai police and the people who have lost their lives to terrorism. We believe music works as a healer and what more appropriate a way than to be the medium to give the city its first experience with the anthem! We are privileged to have our brand ambassador Sonu Niigaam launch Mumbai’s anthem on our Station.”
No comments:
Post a Comment